Version 1.2 · September 1, 2026
These terms govern your use of the Baselit app and the baselit.app website. They follow German and EU consumer law. We keep them plain on purpose: no hidden clauses, no dark patterns.
Marco Mori
Birkachstraße 3
88131 Lindau (Bodensee)
Germany
Email: hello@baselit.app · Phone: +49 171 2931804
VAT ID (§ 27a UStG): DE402613336
By creating an account or using the app you enter into a contract with us under these terms. If you do not agree, do not use the app. Minimum age: 16 years.
Baselit is an AI-supported cosmetic skin analysis app. It can:
Scores and recommendations are generated by an AI system. How your data is handled is described in the Privacy Policy; in short: your selfie is analysed, never stored.
You need an account to use the app. Keep your credentials safe; you are responsible for activity under your account. Provide accurate information. You can delete your account and all server-side data at any time in the app ("Delete my data and account" in the settings).
The full analysis (score reveal, reading breakdown, routine, re-scans, coach) requires a paid unlock. Two options are currently offered:
| Option | Billing period | Trial |
|---|---|---|
| Monthly subscription | per month, renews until you cancel | starts with 7 days free |
| One-time purchase | a single payment, does not renew | no trial |
Prices are localised and set per country and currency, which is why no amount is printed here: the exact price for your storefront, the billing period and the date of the first charge are always shown in the App Store purchase dialog before you confirm. Prices include applicable VAT.
A weekly and an annual plan were offered until September 2026 and are no longer available to new subscribers. If you subscribed to one of them while it was offered, it continues to renew on its existing terms until you cancel; you can switch to one of the options above at any time in the app.
The monthly subscription begins with a free trial of 7 days, during which you are not charged. Unless you cancel at least 24 hours before the trial ends, the subscription then renews automatically as a paid monthly subscription at the then-current monthly price. The one-time purchase includes no trial and is charged when you buy it (see 5.5).
The trial is an introductory offer of the Apple App Store. Apple grants one introductory offer per Apple ID and subscription group, so the trial is available if you have not already used a trial or another introductory offer for a Baselit subscription. Whether you are eligible is determined by the App Store; the duration, the price after the trial and the date of the first charge are shown in Apple's purchase dialog before you confirm.
All subscriptions renew automatically at the end of each billing period at the then-current price, unless you cancel at least 24 hours before the current period ends. The renewal terms are shown before purchase. If you cancel during the trial, access runs until the trial ends and no charge is made (how to cancel: see 5.2).
All purchases are processed exclusively through the Apple App Store or Google Play, billed to your store account. We never receive your card data. You can cancel anytime in your store settings:
After cancellation, your subscription runs until the end of the period you already paid for; you are not charged again. Deleting the app does not cancel the subscription.
Refunds for in-app purchases are handled by Apple or Google under their terms, because the payment runs through them. Request a refund there first (Apple: reportaproblem.apple.com; Google: Play Store order history). Your statutory rights remain unaffected; if you believe you are entitled to a refund we could not arrange through the store, contact us at hello@baselit.app.
If we raise the price of your plan, we will inform you in advance through the store mechanisms. Depending on your store's rules, the increase either requires your consent or you can cancel before it takes effect.
Instead of a subscription, you can unlock the same features (scans within the daily limit, the full routine, the coach "Mia" and the product check) with a single one-time payment. A one-time purchase does not renew and is never billed again.
What "pay once" means. A one-time purchase gives you access to these features for as long as we operate the Baselit service. We intend to run Baselit for the long term, but like any online service Baselit depends on servers, AI providers and app store distribution, and we cannot promise it will exist forever, independently of whether the business or the service continues to operate. If we discontinue the Baselit service entirely, section 9.2 applies to holders of a one-time purchase.
Tied to your Apple ID, not to your Baselit account. A one-time purchase is an Apple in-app purchase and is recorded against the Apple ID you used to buy it, not against your Baselit account. This means:
Refunds. Because the purchase is processed by Apple, refund requests go through Apple in the same way as described in 5.3.
As a consumer in the EU you generally have a statutory 14-day right of withdrawal for contracts on digital content and digital services (§§ 312g, 355 BGB; Directive 2011/83/EU).
Because subscriptions are sold through the Apple App Store or Google Play, the purchase is transacted with the respective store, and withdrawal and refunds for these purchases are exercised through the store's own process (see 5.3). Apple and Google both provide EU customers a withdrawal mechanism within 14 days of purchase.
Note: under § 356(5) BGB the withdrawal right for digital content expires early if performance begins before the end of the withdrawal period with your express consent and your acknowledgement that you thereby lose the right of withdrawal. Where the store's purchase flow obtains this consent, it applies.
The same applies to one-time purchases (5.5): they are also digital content transacted through the Apple App Store, and Apple's withdrawal and refund process (5.3) applies in the same way. Because a one-time purchase unlocks full access immediately, performance begins with your confirmation of purchase; where Apple's purchase flow obtains your express consent to immediate performance and your acknowledgement that the withdrawal right ends as a result, the same early expiry under § 356(5) BGB applies.
You may use the app for personal, non-commercial purposes. You may not: reverse-engineer or copy the app; access it with bots or scrapers; abuse the coach for purposes unrelated to skincare; resell or redistribute outputs commercially; or use the app to process other people's data without their consent.
AI analysis is an estimate, not a measurement instrument. Scores can vary with lighting, camera quality, makeup and other factors, and can be wrong. We do not guarantee specific results, score values or skin improvements. We aim for high availability but do not guarantee uninterrupted service; the app depends on third-party providers (e.g. the AI API) whose outages are outside our control. Changes to what the service includes are governed by 9.1, and discontinuation by 9.2.
We may increase or reduce the scope of the service — for example the number of scans available per day, the depth of the routine, or which features are included — where this is necessary for one of the following reasons: (a) technical development of the service, including changing the AI provider or the infrastructure it runs on; (b) preventing abuse, such as automated or excessive use that is not normal individual use; (c) a material increase in the cost of third-party providers, in particular the AI services the analysis and the coach depend on, that makes continuing the current scope commercially unsustainable; or (d) new legal or regulatory requirements applicable to the service, for example in cosmetics, health-claim or data protection law.
Any reduction must remain reasonable for you, taking our interests into account (§ 308 no. 4 BGB). In particular we will not reduce the service to a point where it no longer provides the core functions you subscribed or paid for — a skin score, a routine, re-scans and the coach — and we will give advance notice appropriate to the change before it takes effect, with shorter or immediate notice only where that is required to prevent abuse or a security risk. If you are a subscriber and do not accept a reduction, you can cancel as described in 5.2.
One-time purchase. If you hold a one-time purchase (5.5) a stricter standard applies, because you cannot end the contract by cancelling: we will not make a reduction that materially empties out the core features included in your purchase at the time you bought it, for example capping scans substantially below normal individual use, or permanently removing the coach or the product check where these were part of what you paid for. Where such a reduction becomes unavoidable for reason (c) or (d) above, we will offer holders of a one-time purchase a reasonable alternative, such as a partial refund or continued access on comparable terms.
If we decide to discontinue the Baselit service entirely, we will announce this in the app or by email at least 30 days in advance. Subscribers can cancel as described in 5.2 so that no further period is charged; any period already paid for continues to run.
For holders of a one-time purchase (5.5) we will, at our option, either continue to provide the analysis and routine on comparable terms at no extra cost — including through a successor or replacement service — or refund the purchase price on a straight-line basis over an assumed three-year service life from the date of purchase. On that basis a purchase discontinued within the first year is refunded in full, after eighteen months at half, and after three years no refund is due, since the purchase will by then have been used for the period it was priced for. Refunds are processed through Apple where Apple's processes allow it.
We are liable without limitation for intent and gross negligence, for injury to life, body or health, under the German Product Liability Act, and where we have given an express guarantee.
For slight negligence, we are liable only for breach of essential contractual obligations (obligations whose fulfilment makes proper performance of the contract possible in the first place and on which you may regularly rely), and in that case limited to the foreseeable damage typical for this type of contract.
Any further liability is excluded. In particular, we are not liable for damage resulting from using cosmetic scores or recommendations as a basis for medical decisions (see section 3).
By you: anytime, by cancelling the subscription (5.2) and/or deleting your account in the app. Paid periods run out; there is no pro-rata refund beyond your statutory rights.
By us: we may suspend or terminate accounts that violate these terms, commit fraud or abuse the service. Your statutory rights and any remaining paid period claims remain unaffected unless the termination is based on your breach.
We may amend these terms for good reason (e.g. legal changes, new features). We will notify you in the app or by email at least 30 days before material changes take effect. If you do not agree, you can cancel before the change takes effect; continued use after the effective date counts as acceptance only where this is legally permissible.
These terms are governed by German law, excluding the UN Convention on Contracts for the International Sale of Goods (CISG). If you are a consumer, this choice of law does not deprive you of the protection of mandatory provisions of the law of your country of habitual residence.
The European Commission provides a platform for online dispute resolution: ec.europa.eu/consumers/odr. We are neither willing nor obliged to participate in dispute resolution proceedings before a consumer arbitration board.
If individual provisions of these terms are invalid, the remaining provisions stay in force.